Podtrac

Podtrac provides the podcast industry with the analysis, tools and data to better understand and grow shows, networks, and ad campaigns.

Launched at the first podcasting conference in 2005, Podtrac is the leading podcast measurement and analytics company measuring over a billion podcast downloads a month. Podtrac’s industry leadership includes:

The first to develop a third party podcast measurement platform, and the first system of its type to be certified by the IAB

The first to provide industry rankings of the top podcast publishers and podcasts by unique US monthly audience

The first to develop an ad reporting platform for both embedded and DAI podcast ads.

Podtrac’s podcast measurement system is covered by U.S. Patents 11,061,656, 11,082,478, 11,816,463 and 11,831,704.

Founded in :

2015

Created by :

Owned by :

Mark McCrery and Robert Freeland

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